If I’d jumped on the “average” description based upon millions of web users around the world, I would have ignored my readers…
…My family history blog services an average reader of 60 years old with not the keenest eye-sight. They aren’t looking for fancy graphics. They can’t stand Flash, bells, whistles, or busy web designs. They want words. They want text. They want content. They want easy-to-read text. They want the meat and potatoes of information.